Articles tagged with user centric innovation

SDN Conference 2013: The changing role of Service Design

Posted on 3 January, 2014 by & Filed under BlogsFeatured.

As I indicated in an earlier article I left for the Service Design Conference 2013 (SDN2013) with some kind of mixed feelings. Is Service Design a proper method for making strategic decisions on an organization level, or even on a product level? If not, can it at least provide information for senior management to make strategic decisions? […]

Why user centric innovation is difficult

Posted on 20 October, 2013 by & Filed under BlogsFeatured.

In my blog “Technical and Non Technical innovation” I made the remark that not every attempt to innovate is meant to improve the product or service from a customer point of view. Changing your production process will lead to lower production costs and some very innovative concepts could be involved, even new, patented, inventions. When […]

Technical and Non-technical innovation

Posted on 13 October, 2013 by & Filed under Blogs.

In past blogs I wrote about both the history of the word innovation and the classification of innovation. As it turned out, this was not so easy to do. The word Innovation and the verb derived from, to innovate, are used in many different circumstances and as such it can be defined a little bit […]